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About the Company

Big Basket, founded in 2011, is India’s largest online grocery retailer, delivering groceries to customers’ doorstepsHeadquartered in Bangalore, Karnataka, Big Basket operates across 60+ cities and towns with a wide variety of products, including fresh fruits and vegetables, staples, packaged goods, and more. It also offers various services like bbnow (for immediate delivery), bbinstant (unmanned vending machines), and bbdaily (subscription-based grocery delivery), as well as expanded into areas like beauty and personal care (BB Beauty). 

Key points about Big Basket:
  • Founded: 2011 by V.S. Sudhakar, Hari Menon, V.S. Ramesh, Vipul Parekh, and Abhinay Choudhary. 
  • Headquarters: Bangalore, Karnataka. 
  • Business: Online grocery delivery, operating across various categories like fresh produce, staples, and more. 
  • Services: bbnow (quick delivery), bbinstant (unmanned vending machines), bbdaily (subscription service), and BB Beauty (beauty products). 
  • Market Position: India’s largest online grocery store. 
  • Customer Base: Serves over 13 million customers. 
  • Growth: Big Basket has expanded its reach to 60+ cities and towns. 
  • Ownership: Big Basket is a Tata Enterprise. 
  • Technology: Developed an in-house comprehensive Supply Chain Management (SCM) platform called TATA BB Matrix. 
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