Digital marketing

About the Company

Digital marketing is so ubiquitous now that it may as well be called simply “marketing.” Nearly every business needs an online presence to reach its audience. Digital marketing refers to any form of marketing for your business online, from social media and email to paid advertising and SEO. If you’re a small business owner thinking about where to begin, this guide breaks down the main types of digital marketing, key strategies and best practices to help you succeed in 2025.