Marketing Executive

About the Company

Core responsibilities

• • Strategy and planning: Develop and execute marketing strategies and campaigns, and create yearly marketing plans.
  • Market and customer analysis: Conduct market research to identify target audiences, analyze market trends, and understand consumer needs and competitor activity.
  • Content creation: Write and edit marketing copy, website content, and social media posts. Collaborate with graphic designers to produce creative assets like banners and videos.

• Digital marketing: Manage social media channels, execute digital campaigns, and monitor website and social media analytics to inform strategy.

• Campaign management: Coordinate all aspects of marketing campaigns, from planning and execution to performance monitoring and reporting.

• Budget management: Allocate and monitor marketing budgets to ensure effective use of resources.